About The African Training Academy and School of Auctioneering

ATASA (The African Training Academy and School for Auctioneering) is an accredited training provider with Services SETA, that offers a variety of learning programmes, which focus on the development of skills, knowledge, values and attitudes in the workplace.
ATASA has set itself up in the Training & Education environment as a provider that meets national requirements and leads the sector by example as a “best practice private institution” that offers focused, flexible learning programmes that provide learners with opportunities to enter the world of business and contribute to the economy of South Africa.
ATASA the ONLY accredited training provider to offer a full qualification and skills programmes in Auctioneering which include:
Full Qualification
Further Training & Education Certificate: Auctioneering Practices 48882
http://regqs.saqa.org.za/showQualification.php?id=48882
Skills Programme for Auctioneering
The programme covers the following aspects
| Day 1-3 |
- Introduction to Auctioneering
- Auctioneering Ethics
- Auction Process
- Bid calling
- Promoting Auctions as effective way of disposing assets
|
| Day 4 & 5 |
Participants can choice any one of two specialization areas:
Real Estate or Moveable Assets.
The topics covered will be focused on specialization chosen and cover the following:
- Legal aspects related to specialised area
- Valuation of assets
- Planning and Preparing for Auctions
- Marketing and Advertising
- Auction logistics
- Financial aspects of auctions
|
| Day 6 |
Conduct an Auction |
Other Programmes for Auctioneers
| SP1: Introduction to auctioneering |
- Definition of an auction
- Competency requirements of an auctioneer
- Legal aspects of auctioneering (everything including Contract Law)
- The auction process
- Bid calling/Auction chant (everything including the history of bid calling, bid calling structure, bid calling techniques, voice usage/care, public speaking and number drills)
- Auctioneering and ethics
|
3 days |
| SP2: Prospecting for auctions |
- Business structure (including ownership type, personnel requirements, etc.)
- Business writing
- Prospecting and proposals
- Market analysis
- Valuation/Appraisal
|
3 days |
| SP3: Marketing |
- Marketing Plan
- Advertising
- Promotions
- Public Relations
|
3 days |
| SP4: Planning, preparing and conducting auctions |
- Planning, preparing and conducting auctions (This deals with all aspects of planning and preparation, including venues, lot numbering, viewing, etc.)
|
2 days |
| SP5: Auction logistics |
- Clerking and cashiering
- Dispatch
- Settlement
|
2 days |
| SP6: Financial aspects of auctions |
- Financial processes
- Budgeting
- Payments
|
2 days |
| SP7: Moveable auctions |
- Definition of a movables auction
- Competency requirements of a movables auctioneer
- Legal aspects of movables auctions
- Prospecting for movables auctions
- Marketing movables auctions
- Planning, preparing and conducting movables auctions
- Documentation and administration for movables auctions
- Financial aspects of movables auctions
|
2 days |
| SP8: Real Estate auctions |
- Definition of a real estate auction
- Competency requirements of a real estate auctioneer
- Legal aspects of real estate auctions
- Prospecting for real estate auctions
- Marketing real estate auctions
- Planning, preparing and conducting real estate auctions
- Documentation and administration for real estate auctions
- Financial aspects of real estate auctions
|
3 days |
| SP9: Livestock auctions |
- Definition of a livestock auction
- Competency requirements of a livestock auctioneer
- Legal aspects of livestock auctions
- Prospecting for livestock auctions
- Marketing livestock auctions
- Planning, preparing and conducting livestock auctions
- Documentation and administration for livestock auctions
- Financial aspects
|
2 days |
ATASA also offers qualifications relating to Real Estate and New Venture Creation. We are also an accredited RPL (Recognition of Prior Learning) assessment centre for Auctioneering Practices NQF Level 4, Real Estate NQF Level 4 and 5. Visit www.atasa.a.com for a full list of programmes that we offer.
Invest in your future, contact us for a full quotation info@atasa.za.com or 011 608 2280 or 072 966 3249