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About South African College of Auctioneers

An auctioneer is often negatively associated as just a bid caller, counting numbers.

To be successful and professional business people, we need to be much more than just bid callers. We should be considered as marketing experts and more important we should be seen as problem solvers.

By attending the South African College of Auctioneering, you will be equipped with the necessary skills required to be successful in the auctioneering business.

 


About The African Training Academy and School of Auctioneering




ATASA (The African Training Academy and School for Auctioneering) is an accredited training provider with Services SETA, that offers a variety of learning programmes, which focus on the development of skills, knowledge, values and attitudes in the workplace.

ATASA has set itself up in the Training & Education environment as a provider that meets national requirements and leads the sector by example as a “best practice private institution” that offers focused, flexible learning programmes that provide learners with opportunities to enter the world of business and contribute to the economy of South Africa.

ATASA the ONLY accredited training provider to offer a full qualification and skills programmes in Auctioneering which include:

Full Qualification
Further Training & Education Certificate: Auctioneering Practices 48882
http://regqs.saqa.org.za/showQualification.php?id=48882


Skills Programme for Auctioneering
The programme covers the following aspects

Day 1-3
  • Introduction to Auctioneering
  • Auctioneering Ethics
  • Auction Process
  • Bid calling
  • Promoting Auctions as effective way of disposing assets
Day 4 & 5

Participants can choice any one of two specialization areas:
Real Estate or Moveable Assets.
 
The topics covered will be focused on specialization chosen and cover the following:

  • Legal aspects related to specialised area 
  • Valuation of assets
  • Planning and Preparing for Auctions
  • Marketing and Advertising
  • Auction logistics
  • Financial aspects of auctions
Day 6 Conduct an Auction


Other Programmes for Auctioneers


SP1:  Introduction to auctioneering
  • Definition of an auction
  • Competency requirements of an auctioneer
  • Legal aspects of auctioneering (everything including Contract Law)
  • The auction process
  • Bid calling/Auction chant (everything including the history of bid calling, bid calling structure, bid calling techniques, voice usage/care, public speaking and number drills)
  • Auctioneering and ethics
 3 days
SP2:  Prospecting for auctions
  • Business structure (including ownership type, personnel requirements, etc.)
  • Business writing
  • Prospecting and proposals
  • Market analysis 
  • Valuation/Appraisal
3 days
SP3:  Marketing
  • Marketing Plan
  • Advertising
  • Promotions
  • Public Relations
3 days
SP4:  Planning, preparing and conducting auctions
  • Planning, preparing and conducting auctions (This deals with all aspects of planning and preparation, including venues, lot numbering, viewing, etc.)
2 days
SP5:  Auction logistics
  • Clerking and cashiering
  • Dispatch
  • Settlement
2 days
SP6:  Financial aspects of auctions
  • Financial processes
  • Budgeting
  • Payments
2 days
SP7:  Moveable auctions
  • Definition of a movables auction
  • Competency requirements of a movables auctioneer
  • Legal aspects of movables auctions
  • Prospecting for movables auctions
  • Marketing movables auctions
  • Planning, preparing and conducting movables auctions
  • Documentation and administration for movables auctions
  • Financial aspects of movables auctions
2 days
SP8:  Real Estate auctions
  • Definition of a real estate auction
  • Competency requirements of a real estate auctioneer
  • Legal aspects of real estate auctions
  • Prospecting for real estate auctions
  • Marketing real estate auctions
  • Planning, preparing and conducting real estate auctions
  • Documentation and administration for real estate auctions
  • Financial aspects of real estate auctions
3 days
SP9:  Livestock auctions
  • Definition of a livestock auction
  • Competency requirements of a livestock auctioneer
  • Legal aspects of livestock auctions
  • Prospecting for livestock auctions
  • Marketing livestock auctions
  • Planning, preparing and conducting livestock auctions
  • Documentation and administration for livestock auctions
  • Financial aspects
2 days

ATASA also offers qualifications relating to Real Estate and New Venture Creation. We are also an accredited RPL (Recognition of Prior Learning) assessment centre for Auctioneering Practices NQF Level 4, Real Estate NQF Level 4 and 5. Visit www.atasa.a.com for a full list of programmes that we offer.
Invest in your future, contact us for a full quotation info@atasa.za.com or 011 608 2280 or 072 966 3249

 

SA Auction College
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  • In Liquidation: Magnolia Ridge Properties 426 (Pty) Ltd
    In Liquidation: Magnolia Ridge Properties 426 (Pty) Ltd
    RUSTENBURG - AUCTION OF PRIME SECTIONAL TITLE RESIDENTIAL DEVELOPMENT - 48 OF 141 UNITS CONSTRUCTED.
    Development Property, Investment Property, Residential Property
    Live Starts: 24/05/2012 11:00 CAT
    Location : Rustenburg, Gauteng
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